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  Book  Title: Complete A-Z ICT and Computing Hand Book ( 2nd Edition )  
Classification No: 621.39 
ISBN: 0-340-87264-0 
Accession No: 3048 
Author: Penrose, Bob & Pollard, Bill  
Publisher: Hodder & Stoughton  
Published Year: 2003 
No. of Pages: 285 
Description: The A-Z Handbook explains all the key terms in Advanced ICT & Computing.

 
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  Book  Title: Global Brand Strategy : Unlocking Brand Potential Across Countries, Cultures & Markets  
Classification No: 659.1 
ISBN: 0-7494-4213-1 
Accession No: 3045 
Author: Gelder, Sicco Van  
Publisher: Kogan Page 
Published Year: 2004 
No. of Pages: 260 
Description: In Global Brand Strategy, Sicco van Gelder tackles this central issue head on.

 
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  Book  Title: Ideology, Caste, Class and Gender  
Classification No: 301.16 
ISBN: 955-9261-50-9 
Accession No: 3046 
Author: Thiruchandran, Selvy  
Publisher: Karunaratne & Sons Ltd.  
Published Year: 2006 
No. of Pages: 266 
Description: The book reveals through detailed interviews that despite socio-cultural and economic differences, and in the face of inter-caste conflicts there is a common theme of ‘gender suffering’ that tragically permeates the lives of women.  
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  Book  Title: Mastering Public Relations  
Classification No: 658.3 
ISBN: 1-4039-0783-8 
Accession No: 3047 
Author: Davis, Anthony  
Publisher: Palgrave 
Published Year: 2004 
No. of Pages: 216 
Description: Mastering Public Relations takes a strategic management approach to exploring this complex and critical dimension of management and planning.  
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  Book  Title: Living The Brand : How to transform every member of your organization into a brand  
Classification No: 659.1 
ISBN: 0-7494-4316-2 
Accession No: 3044 
Author: Ind, Nicholas  
Publisher: Kogan Page 
Published Year: 2001 
No. of Pages: 219 
Description: This is a timely book because the issue of how to define brands and bring them to life is at the heart of our age.  
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  Book  Title: The Life of Mahatma Gandhi  
Classification No: 92 
ISBN: 0-00-638887-6 
Accession No: 3050 
Author: Fischer, Louis  
Publisher: Haper Collins 
Published Year: 1951 
No. of Pages: 671 
Description: Equally successful in presenting the world figure with a cure for the world’s woes and the plain little man with the kind look and smile.  
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  Book  Title: Voyage d’Allemagne : Le Corbusier’s famous series of Travel Sketch Book. 
Classification No: 72.02 
ISBN: 1-904313-07-8 
Accession No: 3478 
Author: Jeannert, Ch. E.  
Publisher: Electa architecture Fondation  
Published Year: 1994 
No. of Pages: 165 
Description: The origins and destiny of Le Corbusier’s complex personage, of the intertwined motivations, cultural itineraries, and frequently contradictory objectives that characterized his background and appeared in his design projects in various ways are evident in these early writings of the master of La Chaux-de-Fonds.

 
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  Book  Title: Winning  
Classification No: 16 
ISBN: 978-0-00-719767-5 
Accession No: 3071 
Author: Welch, Jack & Welch, Suzy  
Publisher: Haper Collins  
Published Year: 2005 
No. of Pages: 372 
Description: Welch’s optimistic, no-excuses, get-it-done mindset is riveting.

 
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  Book  Title: Six Thinking Hats  
Classification No: 16 
ISBN: 0-14-029666-2 
Accession No: 3070 
Author: De Bono, Edward 
Publisher: Penguin Books 
Published Year: 1999 
No. of Pages: 177 
Description: The need for the Six Hats is based on an understanding of how the brain chemicals change with the mode of thinking.  
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  Book  Title: I am Right – You are Wrong : Fro this to the new renaissance : From Rock Logic to Water Logic  
Classification No: 16 
ISBN: 0-14-012678-3 
Accession No: 3068 
Author: De Bono, Edward  
Publisher: Penguin Books 
Published Year: 1990 
No. of Pages: 293 
Description: In this book Dr. Edward de Bono, who is well known world wide for his origination of lateral thinking, puts forward a direct challenge to what he calls the rock logic of Western thinking.

 
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  Book  Title: Postconflict Development : Meting New Challenges  
Classification No: 355.001.6 
ISBN: 81-309-0128-5 
Accession No: 3066 
Author: Junne, Gerd & Verkoren, Willemijn  
Publisher: Viva Books Private Limited 
Published Year: 2006 
No. of Pages: 371 
Description: The author focus on the need to move beyond emergency relief to create new social and economic structures that can serve as the foundations for a lasting peace.

 
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  Book  Title: Researching Business and Management  
Classification No: 65.012.1 
ISBN: 0-333-96407-1 
Accession No: 3065 
Author: Maylor, Harvey & Blackmon, Kate  
Publisher: Palgrave 
Published Year: 2005 
No. of Pages: 466 
Description: It will enable you to develop the skills to carry out rigorous research using a systematic approach to the process from defining the research question, through the selection of methods, to producing the final report.

 
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  Book  Title: Stalin : A Biography  
Classification No: 92 
ISBN: 0-330-41913-7 
Accession No: 3064 
Author: Service, Robert  
Publisher: Pan Book 
Published Year: 2004 
No. of Pages: 715 
Description: With unprecedented detail, Service describes Stalin’s formative influences – his alcoholic father and devout mother, his Georgian origins, his religious training and his embrace of revolutionary Marxism – and shows how they shaped his later life as a Bolshevik militant, rising party chief and ruthless despot. 
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  Book  Title: Bhagavad Gita : Annotated & Explained 
Classification No: 294.2 
ISBN: 81-7992-156-5 
Accession No: 3061 
Author: Swami, Shri Purohit (Translator) 
Publisher: Jaico Publishing House 
Published Year: 2003 
No. of Pages: 165 
Description: Composed in Sanskrit verse thousands of years ago, this timeless text tells the story of a distraught warrior on the verge of battle and the compassionate counsel he receives from Krishna God in human form. 
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  Book  Title: The Good Research Guide : For Small – Scale Social Research Projects  
Classification No: 3.001.5 
ISBN: 81-7649-091-1 
Accession No: 3062 
Author: Denscombe,Martyn  
Publisher: Viva Books Private Limited  
Published Year: 1999 
No. of Pages: 248 
Description: This book is written for undergraduate, postgraduate and professional students in business studies, social sciences, health studies and education who need to undertake research projects as part of their studies.

 
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  Book  Title: 366 Readings From Christianity  
Classification No: 22 
ISBN: 81-7992-074-7 
Accession No: 3059 
Author: De Weyer, Robert Van  
Publisher: Jaico Publishing House 
Published Year: 2003 
No. of Pages: 374 
Description: Jaico’s 366 Readings Series is the first comprehensive collection of the spiritual literature of the whole world presented in accessible form.

 
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  Book  Title: The History of Architecture in India : From the Dawn of the End of the Raj  
Classification No: 72.03(540) 
ISBN: 0-7148-2960-9 
Accession No: 3129 
Author: Tadgell, Christopher  
Publisher: Phaidon 
Published Year: 1990 
No. of Pages: 351 
Description: This is first modern monograph to draw together all the strands of India’s architectural history from the Vedic and native traditions of early India, through Hindu, Buddhist, Islamic and secular architecture, to the eclecticism of the British Raj. 
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  Book  Title: The Story of Architecture ( Second Edition )  
Classification No: 72.03 
ISBN: 0-7148-3615-X 
Accession No: 3127 
Author: Nuttgens, Patrick  
Publisher: Phaidon 
Published Year: 1983 
No. of Pages: 351 
Description: Whether we are aware of it or not, architecture is part of everybody’s personal history.

 
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  Book  Title: Principles of Marketing ( Eleventh Edition )  
Classification No: 658.8.01 
ISBN: 81-7758-107-4 
Accession No: 3107 
Author: Kotler, Philip & Armstrong, Gary  
Publisher: Pearson Printice Hall  
Published Year: 2006 
No. of Pages: 671 
Description: Marketing, more than any other business function, deals with customers. Although we will soon explore more-detailed definitions of marketing, perhaps the simplest definition is this one : Marketing is managing profitable customer relationship.  
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  Book  Title: Leonard Woolf  
Classification No: 92 
ISBN: 0-7432-2030-7 
Accession No: 3110 
Author: Glendinning, Victoria  
Publisher: Simon & Schuster  
Published Year: 2006 
No. of Pages: 530 
Description: Leonard Woolf was a pivotal figure whose career touched the key literary and political events of his age.

 
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